The World's Finest Sustainable Diamonds

At Gordon Max, we understand that choosing the right stone for your special occasion can be a daunting experience. That’s why we provide you with an array of ethically made diamonds and stones, crafted with absolute care and responsibility.

Every Gordon Max Cut Is A Brilliant Masterpiece

Handcrafted with unrivalled technical precision. Our passion to create engineered diamonds is certified by leading gemological institutes. The results are truly identical to the physical, chemical and optical properties of natural mined diamonds without the hefty price tag.

Who We Are

Gordon Max has been fostering the changes in the diamond industry, breaking traditions and creating a green alternative. With over a decade of experience in this industry, we provide clients with only the highest quality Cultured Diamonds and Eco-Diamonds, laboratory-grown from Europe. Using innovative and proprietary science, the result is equivalent to D-Colour and flawless grade mined diamonds. Every Gordon Max stones are skillfully hand-cut and hand-polished to ensure maximum reflection and refraction of light for brilliance and fire. At Gordon Max, we offer you a world of sparkling possibilities.

Our Innovation Based on a simple principle:
“Everything that we need for our survival and well-being depends, either directly or indirectly, on our natural environment”

Eco Friendly

Cultured diamonds do not undermine the environment. We are implementing a variety of emission-reduction programs, including electricity from renewable sources.

Conflict Free

We are pushing the boundaries of this ever-changing technology, our goal is to provide you the most scientifically advanced engineered diamonds.

Sustainability

Our stones are grown in approximately 12 weeks, guaranteeing continuous supply. No soil movement, negligible air pollution, lesser water consumption, and high employee safety standards.

Value

Lab-grown diamonds are usually 30% less cost compared with earth-mined diamonds, offering you significant savings on your dream design, giving you flexibility to invest in what matters most.

Purest

We can provide “Type IIa” White and Pink pure grown diamonds, the rarest category of diamonds Only 2% of earth-mined diamonds are Type IIa.

Our Employees

Our team of dedicated master cutters, jewellery designers, and sales ambassadors are a vital factor for our success in the competitive international environment in which we operate. We believe that a successful implementation of our ethical and sustainability strategy can only be achieved by valuing, challenging and rewarding our employees. Through this, our dedicated employees and their ability to deliver great customer experiences are what distinguish us from our competitors.

Ethical Practices

Responsibility in terms of jewellery manufacturing. We can guarantee that our products are conflict-free and that we definitely do not condone anything that will devalue life. Also, by upholding strict rules within our programs, we ensure that we bring a Green Alternative – The Gordon Max Choice – at the forefront of fashion. We adhere to the mantra that real celebration of beauty comes with innovative responsibility. We have committed a tree planting project with every customer purchase.

Reduce & Recycle

At Gordon Max & Co., we strive to remain conscious of our environmental impact and ensure sustainable practices in all aspects of our business. That’s why we use only reclaimed precious metals – Gold, Palladium, and Silver – when crafting our fine jewelry.

We source these metals from existing pieces of jewelry, electronic chips, and industrial-use metals that have been re-refined back into their purest form. This ensures the highest quality materials for all of our customers while still being mindful of our carbon footprint.

To further ensure quality control standards are met during the production process, all of the reclaimed metals must pass strict tests to ensure only the finest materials are used in creating each piece.

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